- Academics
- Academic Affairs
- Academic Calendars
- Assessment & Accreditation
- Academic Services
- General Education
- Lougheed Library
- 嫩B研究院 Leaders
- HEOP Program
- Honors Program
- Pathways Program
- Spartan Star Summer Program
- Ignite
- College Catalogs
- Graduate School Partnerships
- 2026 Commencement
- Registrar
- Study Abroad
- School of Arts & Social Sciences
- Faculty
- ARTS@
- Justice Studies Institute
- Arts & Social Sciences Program Courses
- Applied Humanities
- Communication, Media & Design (CMD)
- Art Education K-12 Certification
- English
- Criminal Justice
- History
- Human Rights & Social Justice Minor
- English with Adolescence Certification
- Forensic Psychology Minor
- Journalism Minor
- Latina/o/x Studies Minor
- MPA Course Offerings
- MPA-CJ Accelerated Program
- Performing Arts Minor
- Psychology
- Public Relations Minor
- Psychology Pre-Occupational Therapy
- Religious Studies / Philosophy
- Social Policy & Civic Engagement
- Social Media Minor
- Social Sciences
- Social Science with Adolescence Certification
- Sociology Minor
- Spanish
- Spanish with Adolescence Certification
- Therapeutic Recreation
- Visual Art
- Writing Minor
- School of Education
- Faculty
- Graduate Education Programs
- Master of Science in Education
- Master of Science in Teaching
- 5-Year Dual Degrees
- School of Education Certificate Programs
- Teacher Certification
- Bridge2Teaching
- Summer STEAM Camps
- Summer Literacy Program
- Education Program Courses
- Visual Arts Education K-12
- Childhood Education
- Childhood & Special Education
- Early Childhood & Childhood Education
- Educational Studies
- English with Grades 7-12 Certification
- Mathematics with Adolescence Certification
- Social Science with Grades 7-12 Certification
- Spanish
- Mathematics
- Master of Science in Education, TESOL
- Master of Science in Teaching, TESOL
- Post-Masters Professional Certificate in TESOL
- School of Business
- Faculty
- Online Business Advanced Certificate Programs
- Graduate Business Programs
- Business Program Courses
- Accounting
- 150 Hour Accounting
- Accounting Minor
- Business Minor
- Digital Marketing Minor
- Economics Minor
- Finance
- Finance Minor
- Hospitality Management
- Hospitality Management Minor
- Human Resource Management Minor
- International Business Minor
- Management
- Management Information Systems Minor
- Management Minor
- MBA
- MBA: Human Resource Management
- Marketing
- Marketing Minor
- SPM – Business / Athletic Administration
- SPM – Recreational Sports & Coaching
- Sport Management Studies Minor
- Supply Chain Management Minor
- School of STEM
- Faculty
- Graduate STEM Programs
- STEM Advisory Board
- Motorola Solutions Foundation Computer Science Scholar Success Program
- NSF Louis Stokes Alliances for Minority Participation Grant
- Partnership Programs
- STEM Adjunct Faculty Academy
- STEM Summer Exploration Program
- STEM Program Courses
- Biology (BA)
- Biology (BS)
- Biology Pre-Chiropractic
- Biology Pre-Pharmacy
- Biology Pre-Physical Therapy
- Biology Pre-Podiatric Medicine
- Biochemistry
- Biotechnology Minor
- Chemistry (BA)
- Chemistry Minor
- Computer Science
- Cybersecurity
- Computer Science – Cloud Computing
- Computer Science – Data Analytics
- Computer Science – Graphics
- Data Science
- Exercise Science – Allied Health
- Exercise Science – Kinesiology
- Mathematics – Actuarial Science
- Exercise Science Minor
- Forensic Science
- Mathematics
- Medical Technology
- Physics (BA)
The Digital Marketing minor prepares students for the new marketing environment which reflects an intersection of marketing strategy, digital media, content development, and design. This cross disciplinary minor will provide the foundational skills which employers are seeking in this rapidly growing area of business.
Group I Required Courses
| Course Code | Course Name | Credits |
|---|---|---|
| MKTG 102 | Principles of Marketing | 3 CR |
| 3 CREDITS |
Group II Related Electives – Select two (6 Credits)
| Course Code | Course Name | Credits |
|---|---|---|
| MKTG 200 | Digital Marketing | 3 CR |
| MKTG 330 | E-Commerce | 3 CR |
| MKTG 340 / CA 340 | Social Media Marketing | 3 CR |
Group III Related Electives – Select Three (9 Credits)
| Course Code | Course Name | Credits |
|---|---|---|
| MKTG 423 | Integrated Marketing Communications | 3 CR |
| MKTG 401 | Marketing Management Capstone | 3 CR |
| MKTG / CA 400 | Internship (Digital Marketing / SM / Content Dev) | 3 CR |
| CA 200 | SEO Search Engine Optimization | 3 CR |
| CA 213 | Content Development for Public Relations | 3 CR |
| CA 240 | Introduction to New Media Communications | 3 CR |
| ART 227 | Digital Studio | 3 CR |
| ART 335 | Web Design I | 3 CR |
| ART 400 | Web Design II | 3 CR |